mintround

Blog

The investor email template that gets replies

Most cold emails to investors fail for the same reasons: too long, no specific ask, and no reason this particular investor should care. Here is a template that fixes all three, and how to fill it in.

The template

Subject: [Company]: [one metric that matters]

Hi [First name],

[One line on what you do and the strongest proof you have: revenue, growth, a recognisable customer.]

[One line on why them: a sector or a company they backed that maps to you.]

We are raising a [stage] round. Could I send a short deck, or grab 20 minutes in the next two weeks?

[Your name]

Why each line works

  • Subject line: names the company and a number, not "quick chat". It earns the open.
  • First line: leads with traction. Put your best proof first, not in the third paragraph.
  • Second line: shows you did the research. Generic blasts read as generic.
  • The ask: one clear, low-friction next step with a date range.

Keep the whole thing under 150 words. Investors read email on their phone between meetings.

Before you send

You need the investor's real, working email and a reason they invest in companies like yours. Both are on every profile in the Mintround investor database, or grab a free sample list to check the data first.

Related reading: cold email mistakes founders make and how many investors to contact.